Heritage Hub is the Turin exhibition space dedicated to protecting and leveraging the historical heritage of the Stellantis Group’s Italian brands. With its collection, this venue can offer a valuable vision of Italian motoring, with a specific focus on the evolution of Turin-based design.
The exhibition features more than 350 historic cars and unique prototypes, with a particular focus on Fiat, Lancia, and Abarth, as well as Alfa Romeo and Autobianchi models.
Located at Via Plava, 80 in Turin, Heritage Hub occupies the spaces of the former Officina 81, one of the historic Fiat mechanical production plants within the Mirafiori industrial complex: an area of approximately 15,000 m2 brought back to life by careful conservative restoration work to preserve its industrial spirit whilst maintaining the concrete floors and the original colour scheme. In this highly valuable historical context, over 350 cars are on show, telling the story of more than 120 years of innovation, technology and Italian style.
Heritage Hub is somewhere where the history of the automobile, deeply linked to the Turin area, lives on to this day. A space that preserves the past and continues to inspire the vision and ideas of the designers of the future.
- Records & Races: the protagonists in great triumphs on the track.
- Concepts & Fuoriserie: one-offs and visionary prototypes.
- Archistars: models that have redefined the architecture of the car.
- Eco & Sustainable: pioneering cars in environmental protection.
- Small & Safe: safety and compactness in perfect balance.
- Style Marks: icons that have marked the history of design.
- Epic Journeys: cars that have authored memorable feats.
- The Rally Era: milestones of road and dirt competitions.
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INFO ON OPENING HOURS AND ADMISSION
Address
Via Plava 80, 10135 Torino.
Opening days of our classic car museum*
- Open admission (with no guided tour): Tuesdays, Wednesdays, Thursdays and Fridays 10:00 to 13:00 (last admission at 12:00) and 14:00 to 17:00 (last admission at 16:00).
- Guided tours at set, scheduled times on Saturdays and Sundays. Further information on opening days and times is available on the sales website.
Museum* tour
Guided tours are available – in both Italian and English – when you purchase your ticket online, for the times listed on the ticket office website.
For group bookings of over 20 people and for school visits, write to heritagehub@stellantis.com.
Guided tours must be booked in advance; tickets can be purchased online here.
Museum* tickets and admission
Full-price open visit ticket: €18
Full-price guided tour ticket: €24
Concessions: €15
- Members of CEDAS, UGAF, GDF, Italian Fiat Register, Italian Alfa Romeo Register, Lancia Club, Abarth Register, ACI Storico, Carabinieri personnel
- Visitors to the Alfa Romeo Historical Museum (within two weeks of their visit)
- Visitors to MAUTO (within two weeks of their visit)
- Students aged up to 25 years.
- ACI Storico
Concessions: €14
- Stellantis Group employees
- ASI members
- Holders of the Museum Pass
Concessions: €10
- Visitors aged 6 to 18 years with a chaperone.
Free ticket:
- People living with disabilities (with a percentage of disability of 67% or more)
- Their companion
Full-price open visit ticket: €18
Concession: €13
- Members of CEDAS, UGAF, GDF, Italian Fiat Register, Italian Alfa Romeo Register, Lancia Club, Abarth Register, ACI Storico, Carabinieri personnel
- Visitors to the Alfa Romeo Historical Museum (within two weeks of their visit)
- Visitors to MAUTO (within two weeks of their visit);
- Students aged up to 25 years.
- ACI Storico
Concessions: €10
- Stellantis Group employees
- ASI members
- Holders of the Museum Pass
Concessions: €8
- Visitors aged 6 to 18 years with a chaperone.
Free ticket:
- People living with disabilities (with a percentage of disability of 67% or more)
- Their companion
NB:
The ticketing agency will add the following service commissions to the above prices: €2 for “full-price” tickets and €1 for concessions (including free tickets).
Please also note that entry is not permitted for children aged under 6 years and animals.
NOTES REGARDING ENTRY:
At the time of purchase, the basic details of all participants must be supplied, including first name, surname, date of birth and email address.
At the entrance, access control staff may require visitors to show an identification document and proof of eligibility for reduced-rate tickets.
How to get to the Heritage Hub
Access via Gate 31 of the Stellantis Mirafiori complex, located at Via Plava 80, Turin.
BY CAR
The nearest motorway exit is "Torino C.so Orbassano" on the A55 motorway.
BY PUBLIC TRANSPORT
The nearest bus stop is 1904 Plava C.3.
BY AIR
Heritage Hub is 29 km from Turin-Caselle International Airport.
Heritage Hub museum* accessibility
The space has no architectural barriers.
Please note that the Heritage HUB entrance is about 500 m from the entrance to the complex.
