The world of Heritage
All about the department that champions the historic heritage of Alfa Romeo, Fiat, Lancia and Abarth.
The history of our cars and our brands
People’s passion for classic and vintage cars has no borders, but there are certain places at a definite point in space, and suspended in time, which conserve the essence of this passion. Places like Heritage.
Centro Storico Fiat
Heritage HUB
Officine Classiche
Museo Alfa Romeo
Heritage Gallery
Heritage Points
A world of grand international events
Participating in the sector’s main events is an unmissable opportunity to admire up close the legendary cars that have inspired generations of fans.
The latest events:
Turin (IT) |
4-6 April 2025
AMTS 2025
Discover more
Vicenza (IT) |
8-9 february 2025
Rally Racing Meeting 2025
Discover more
Heritage stories
We describe a century of technology, style, competition and performance. We tell our story, and yours.
Last Stories:
CURIOSITIES
Some connections lead to great stories.
Abarth Formula
From records to a hotbed of drivers
Autobianchi Y10
Loved by every generation
The Heritage universe is constantly evolving
Stay up-to-date with the hottest news, don’t miss out on the latest collaborations and discover behind-the-scenes insights and anecdotes in interviews with insiders.
Last News:
Turin, 7th April 2025
2025 Festival Car Concorso d’Eleganza
The Lancia Flaminia Loraymo takes the centerstage
24 March 2025
Lancia Ypsilon: 40 years of elegance, innovation, and success
The Lancia Ypsilon celebrates four decades, establishing its legacy as a European automotive icon.
Discover our brand and model clubs all over the world
Use our locator to find your nearest brand and model clubs.
The history of four world-leading Italian motoring brands
From the most emblematic models to the most successful, revolutionary people, and the most significant events, this section illustrates and celebrates the cornerstones of Alfa Romeo, Fiat, Lancia and Abarth.
From now on, you and your passion can count on a team of experts
Certificate of Origin, Certification of Authenticity, restoration. To guarantee your car's timeless charm.
The classic boutique
Enter a world built on passion. An extensive range of products offered by Heritage to feed your timeless passion.
Cars for sale
Reloaded by creators is the Heritage project involving the sale of a small number of classic cars from the Alfa Romeo, Fiat, Lancia and Abarth brands: historic models, with certified authenticity, restored to their original beauty by the Constructor itself.
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Storie Alfa Romeo

11 themed accounts celebrate the brand’s 110th anniversary

April 20, 2020

The Milan-based car manufacturer is sharing its past with all fans through an exclusive web series divided into 11 chapters.


Events that have changed the course of history, new revelations, moments that have influenced Italian culture and society and, of course, the most famous and iconic Alfa Romeo personalities and models, from 24 June 1910 to the present day.

To mark the Milanese automaker’s 110th anniversary, a web series dedicated to all car enthusiasts entitled Storie Alfa Romeo has been created. This unconventional narrative retraces the highlights of Alfa Romeo's history with fun trivia, news and facts relating to the brand’s development, telling the story through previously unpublished archive photos and images of the cars housed in the Alfa Romeo History Museum in Arese.

Keep up to date with all the news, events and insights from the Heritage universe.